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Certified Cool: Charles Khabouth on Forbes’ list of “Coolest Boutique Hotel Owners”

Forbes just released their list of the World’s Top Ten Coolest Boutique Hotel Owners and INK Entertainment‘s own Charles Khabouth is given the official cool certification thanks to Bisha Hotel & Residences.

The article discusses the complexity and significance of brand collaboration or multi-concept branding in boutique hospitality and how artistically inclined brands find the hospitality space uncertain but prosperous when expanding into the field.

In regards to Khabouth, Writer Frances Kiradijan, Founder and CEO, Boutique and Lifestyle Leaders Association (BLLA), states: “Nightclub developer Charles Khabouth saw a market for hotels that combine “cool” hotel experiences with luxury service, a notion that he brought to Bisha, his hotel collaboration with musical icon Lenny Kravitz. The undeniably “cool” location has earned a spot in Conde Nast’s 15 Best Hotels in Toronto, with suites designed by Kravitz.”

To see which hoteliers and owners made the list and more information on the boutique side of hospitality, read the Forbes article here.

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